Mobile Design for Make Some Tracks Health Campaign
Make Some Tracks Mobile App Design - I worked as the lead designer and illustrator on this project. Make Some Tracks encourages physical fitness by rewarding users with the unique opportunity to view animals from different biomes around the world when they record physical activity.
The following two images show the animal images and facts screens. The user can swipe side to side to view images, down to view facts, and up to get back to the animal's biome screen.
Sample navigation page for the Deciduous Forest biome screens.
Quick facts about the Tundra biome.
The following six images shows an interactive sequence the user can 'climb' through to discover facts about the Rainforest biome.
The following 3 screens show a word game that can be played daily to unlock new images and information.
This screen shows a pop-up widget that is used for logging physical activity. The user must log physical activity to discover new animals.